ART DIRECTION
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01.  Adidas x Archivio Eleganza FW 25/26
02. DAR Creative Direction
03. Pomellato ADV Summer Campaign
04. 
Adidas x Archivio Eleganza SS 24/25




LUCA MAROCCHI
Art Director & Social Media Creator















SPAZIOLUMA
CREATIVE SPACE

VIA CADUTI DI MARCINELLE | MILAN



DAR SOCIAL BRAND IDENTITY


I refreshed the brand’s social image with a contemporary and cool approach.The new visual identity reflects modern trends and a forward-thinking aestheticI developed a cohesive and engaging style across all platforms.Content was designed to enhance the salon’s unique personality and appeal.The overall communication became more dynamic, fresh, and aligned with current audiences.
This transformation strengthened the brand’s positioning in a competitive market.

The content is published on:https://www.instagram.com/dar_milano/









Location/ Milan
Photo/ Marco Damascelli
Brand/ DAR